The AI-Driven Marketer archive
Practical systems, original perspectives, and useful experiments for marketers building in the age of AI.
Latest thinking
Page 19 of 22
Oct 2019
Setting up a D.I.Y video studio is a fun experience, and with so many options out there, it can be overwhelming to pick the correct Studio lighting to improve your videos. Doing it on a budget can be even more challenging.
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A few months ago, I built my own video studio in a spare room of my home and it got me to wondering if there was a good way to add a green screen to the mix. After all, many television shows and films nowadays are created entirely in front of a green…
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Oct 2019
Blogging soared off the charts in popularity a few years back, but so did YouTube. Suddenly it hit – we could make blogs made out of videos rather than text. These video blogs, referred to as simply ‘vlogs’ (see the full definition here), have changed the…
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Oct 2019
Thinking about taking your YouTube channel to the next level? It takes more than just a fun personality and engaging content – you also need the right equipment. Having the best YouTube gear will ensure your videos stand out from the crowd. But what should…
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You’ve got the script, a video camera, and a top-notch microphone the only thing you’re missing is a lighting kit. Despite what you may have heard, having proper lighting set up is imperative to the quality of your production. For months I toiled to find…
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Oct 2019
While it seems like everybody and their brother has a YouTube vlog these days, all that self-promoted video media has come with some pretty shoddy backdrops. When I created my own DIY Studio, I spent a considerable amount of time looking through Pinterest…
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Oct 2019
Youtube is home to millions of creators who, for better or worse, put out content in an effort to express themselves and their ideas. While YouTube may not be considered a traditional source of media by some, there are still several awards that creators…
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Oct 2019
Did you ever wonder if you can create an office video studio? After making a DIY video studio at home, it made me wonder if there was a good way to build one at work as well. There are some incredible Office Video Studios on Peerspace and we’ll teach you…
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Oct 2019
At the beginning of many high-profile YouTube videos is typically a light, poppy, royalty-free intro song which serves to engage and excite the audience at the very start of the video. This article will provide you with everything you need to know on how…
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Oct 2019
A beginner YouTube setup can start with a modern smartphone, a computer, an affordable microphone or headset, free editing software, a quiet setting, and social accounts for distribution. Consistent practice matters more than buying professional gear before you know what the channel needs.
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Oct 2019
A nonprofit marketing funnel maps the path from first awareness to a meaningful action such as donating, volunteering, attending, or advocating. It narrows because many people encounter the mission, fewer engage repeatedly, and a smaller group ultimately commits.
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Oct 2019
According to YouTube, the first 15 seconds of your video will make or break you. How you introduce your content is your gateway to more viewership during this age of instant gratification. There are a variety of ways to approach this in order to gain that…
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