I spoke on the Stacking Growth Podcast by Refine Labs about: The direction of my personal brand Why I changed jobs from Sweet Fish to Element451 The coming verticalization of SaaS The...
I Teach B2B Brands How to Grow Their Audience
Overcome distraction and build an owned media audience that scales.

Hi, 👋 I’m Dan Sanchez.
Friends call me Danchez. 😉
I'm the Director of Inbound Marketing at Element451, host of the Attention Podcast, author of I Want to Be a Marketer When I Grow Up, and overall media marketing fanatic.
I help SaaS brands build audineces because, without one, you have to pay to rent one or beg somebody else to talk to theirs. If you want the leverage in your industry, you need to build your own to grow your reach, relevance, and revenue.
That's where I can help. Take a look below. 👀 👇
Recent Posts
Growing an audience is a top priority for most companies, yet many of them continue to struggle with this endeavor. After consulting with dozens of businesses on audience growth, I've identified five...
How I Earned 2 Degrees in 14 Months Via Western Governors University (WGU)
I didn't need the degree. I was 30 years old with a family of four and I already worked my dream job as a marketing director for a private college without a single degree. I had written that idea...
Sometimes, you know it when you see it. I had finally discovered the holy grail of SEO. 🏆 It was one of those times. I was binging YouTube videos when I discovered two dudes explaining...
Lately, I've been talking a lot about thought leadership, and at this point, I am hoping that two things are becoming clear: Don't call yourself a thought leader.It's worth it to put energy into...
In the past year, I took a deep dive into thought leadership. I read all of the books. I interviewed the experts. What I've found is that many people don't like it, especially those I've...