Aug 2025
What ChatGPT 5 Means for All of Us
ChatGPT 5 matters because it represents a shift toward more capable, accessible, and streamlined AI for everyday users and power users.
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Practical systems, original perspectives, and useful experiments for marketers building in the age of AI.
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Aug 2025
3 AI Books Every Marketer Needs to Read (Plus What I’m Reading Now)
Three useful AI books for marketers are Co-Intelligence, AI-Human Fusion, and The AI-Driven Leader.
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Aug 2025
3 Tricks That Make ChatGPT Agents Actually Useful
ChatGPT agents are finally out in the wild for anyone with a Plus or Pro account. If you’ve poked around and found them, chances are you’ve seen a lot of mixed reviews—some folks calling them unreliable or saying they fall short of the hype. Honestly, that…
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Jul 2025
What It Means to Be AI-Driven in 2025
If you’re anything like me, you’ve noticed just how fast the marketing world is evolving with AI on the scene. It feels like we all blinked, and suddenly there are more tools, automations, and “must-have” tech stacks than we can count. But here’s the…
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Jul 2025
Learning AI From a 19-Year-Old Master
If you’re in marketing (or honestly, even just curious about how fast things change in business these days), it’s time to sit up and pay attention to where AI is headed. Trust me—this isn’t just a “future of work” talking point anymore. It’s real, it’s…
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Jul 2025
OpenAI Just Launched ChatGPT Agents — Here’s What That Means
If you’re a marketer (or a curious professional watching the tech landscape shift almost daily), I want to let you in on something that feels like crossing a threshold. We’re officially stepping from the era of simple prompting into a world where AI can…
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Jul 2025
15 AI Life Hacks That Make Us Feel Unstoppable
I have to say, ever since I leaned into using AI for everyday tasks, things that once felt insurmountable now feel surprisingly doable. Projects that collected dust on my to-do list have started moving forward—not just inching ahead, but finally getting…
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Jun 2025
Marketers, You’re Not Competing With Humans Anymore
If you’re working in marketing right now, I have some news for you: things are changing—and fast. Forget the old days when you were just trying to outwit the brand down the street or craft a wittier campaign than your friendly neighborhood competitor.…
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Jun 2025
This AI Hack Does Better Audience Research Than You
AI deep research can turn scattered audience conversations into usable marketing insight by finding recurring questions, pain points, objections, and customer language.
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Jun 2025
The Truth About AI Agents (No One’s Telling You) #BotBros
Let’s talk about AI agents—the buzz, the questions, the hope, and the reality as it stands today. Everywhere I turn in marketing circles, someone’s anxious: Am I missing out on the next big thing? Should I be automating more? Will these tools revolutionize…
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Jun 2025
Smart GPTs, AI Music, and Apple’s Flop—What Every Marketer Should Know
Let’s talk about what’s new in the world of AI for marketers—because there have been some real shifts lately, and I want you to be the first to take advantage. Every week there seems to be another headline: “Apple’s new thing!” or “ChatGPT update!” or even…
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Jun 2025
AI Lead Scoring: How AI Filters Out Junk Leads (Automatically)
AI lead scoring uses artificial intelligence to evaluate new leads before they reach your sales or marketing workflow so your team can focus on real prospects.
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