The AI-Driven Marketer archive
Practical systems, original perspectives, and useful experiments for marketers building in the age of AI.
Latest thinking
Page 17 of 22
Jan 2020
Successful campaigns to market your nonprofit will be measured by how much attention you bring to your message. An effective campaign will get people talking and get donations pouring in. Take note from the best of the best and prepare to be inspired by…
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Jan 2020
When nonprofits think of branding, they likely have logos, colors, and fonts in mind.
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Dec 2019
Nonprofit leaders, especially, need to consider this. Why? Because “digital” is where anybody you will ever want to work with the lives of people.
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Dec 2019
This year was the best year I’ve had yet and I’ve found that the little wins, habits, and skill sets I’ve built over the last ten years are beginning to compound. Still, this year was not without its setbacks and disappointments as well. This blog post is…
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Dec 2019
Raising funding for nonprofit organizations is essential to their operation and ability to carry out their mission and goals. Boosting donations is a consistent action item for employees in the organization, and this is often difficult for them to…
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Dec 2019
I know, “email marketing” doesn’t sound as hip as “social media marketing.” But marketing isn’t about being hip. It’s about finding out what can really drive results. Plus, I’m not the only one who believes in email marketing; Kenny Ortiz is also a big…
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Dec 2019
According to YouTube, users view over 1 billion hours of video each day on its platform.
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Dec 2019
Nonprofit Growth is a podcast dedicated to helping nonprofit leaders achieve explosive growth for their organizations. If you’re looking for insights from industry leaders and up to date recommendations on books, tools, and resources, this podcast is for you.
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Dec 2019
I’m often amazed at how tech startups are able to scale from hundreds to millions of users seemingly overnight. There are reasons why this is possible of course that are unique to tech companies (especially SaaS companies). Yet, there are other tactics and…
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Nov 2019
As a nonprofit worker, I know that it can be tough to keep up with limited resources. There’s never enough time, money, talent, and energy to accomplish the big hairy audacious goal set by the mission. Yet, we have to do our best to change the world.…
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Nov 2019
You should include marketing into every step of your nonprofit’s process. Everything you do is representing your brand, your mission statement, and your business – (if you’re not thinking of your nonprofit as a business, I encourage you to rethink that).…
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Nov 2019
door, and you need to understand where marketing trends will be heading in the turn of this new decade.
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