The AI-Driven Marketer archive
Practical systems, original perspectives, and useful experiments for marketers building in the age of AI.
Latest thinking
Page 6 of 22
Feb 2025
Have you ever been frustrated by the sheer absurdity of AI’s capabilities? One minute it’s doing advanced calculus like it’s nothing, and the next, it can’t even count simple survey responses correctly. Yeah, I’ve been there. It’s maddening. Welcome to the…
Read article →Feb 2025
Assess your AI marketing skills across copilots, content creation, personalization, conversational marketing, and analysis, then choose the workflow to improve next.
Read article →Jan 2025
Have you ever felt like you’re wrestling with ChatGPT, repeating the same prompts over and over just to get a decent output? I’ve been there—stuck in endless prompt loops, copy-pasting, and tweaking the same instructions repeatedly. It gets old fast. If…
Read article →Jan 2025
In this AI marketing podcast, Dan Sanchez and Travis Sanchez dive into the latest developments in AI, unpacking OpenAI’s new tool “Operator” and its potential impact on marketing. They explore both the excitement and the limitations of having AI control a…
Read article →Jan 2025
In this AI marketing podcast, Dan Sanchez dives into the fascinating process of cowriting a book with AI, sharing his journey of crafting a comprehensive book on the 5 types of AI marketing. Dan addresses the challenges and skepticism surrounding…
Read article →Jan 2025
AI’s biggest impact on marketing is helping teams move faster, produce better work, and make smarter decisions when tied to clear workflows.
Read article →Jan 2025
In this AI Marketing Podcast episode, Dan Sanchez and Travis Sanchez reunite to kick off the new year with bold predictions for AI in marketing. They revisit Dan’s 2023 predictions, examining wins, misses, and surprising trends. Together, they share…
Read article →Dec 2024
In this AI marketing podcast episode, Dan Sanchez discusses with cohost Travis Sanchez the transformative potential of attaching files like text documents and Excel sheets to projects, likening it to customizing GPTs for specific tasks. They delve into…
Read article →Dec 2024
In this milestone episode of AI-Driven Marketer, Dan Sanchez reflects on a year of hosting the podcast and reaching 1,000 subscribers. Dan shares his journey of discovering the potential of AI in marketing, the challenges of finding a niche, and his unique…
Read article →Dec 2024
In this ai marketing podcast, Dan Sanchez teams up with cohost Travis Sanchez to dive into the current opportunities for marketers to leverage AI, comparing it to the formative days of social media. They discuss the novelty of AI as a low-hanging fruit for…
Read article →Dec 2024
In this AI marketing podcast episode, Dan Sanchez shares how he used AI to create a full music album as an experiment in creativity and marketing potential. He delves into the step-by-step process, from generating lyrics with AI to producing music using…
Read article →Nov 2024
In this AI marketing podcast episode, Dan Sanchez and Travis Sanchez delve into the early stages and future potential of AI agents, debating the current limitations and speculative advancements in AI-driven content creation. They unpack real-world…
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