AI Lead Scoring: How AI Filters Out Junk Leads (Automatically)
AI lead scoring uses artificial intelligence to evaluate new leads before they reach your sales or marketing workflow so your team can focus on real prospects.
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Actionable AI: Systems, Workflows, and Mindset Shifts
It’s no secret that AI has changed the way we operate as marketers. Over the last couple of years, I’ve been deep in the trenches exploring what actually works—and what’s just hype. Let me save you some trial-and-error by sharing the hands-on lessons I’ve…
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Master AI Faster, Beat The Overwhelm, & Automate Your Work
Let’s face it: trying to “master AI” on top of an already jam-packed workweek can feel like standing at the base of a mountain with flip-flops and a daypack. Overwhelmed? Absolutely. But the good news? You don’t need to climb the whole mountain in one…
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What Would God Say About ChatGPT? A Pastor Explains the Theology of AI
AI is everywhere right now. We’re watching technological history unfold at breakneck speed—and if you’re anything like me, you’re probably wondering what it all means for your work, your life, and maybe even what it means to be human. As more and more…
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Why Everybody Suddenly Hates AI
Let’s have some real talk about AI. If you feel like the tech world’s gone and collectively lost its mind when it comes to artificial intelligence—trust me, you’re not alone. In the blink of an eye, it’s like the cultural mood around AI flipped overnight,…
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What If You Could Pick My Brain for 30 Minutes—No Catch?
A short historical listener invitation about making room for human conversation around AI questions, tools, and marketing work.
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This AI Sales Sequence Works While You Sleep (And Knows What Your Leads Want)
Let’s be honest: we’ve all seen the promises of automated emails—those “set it and forget it” sequences that quietly work for you while you’re doing something better with your day (or night). But what’s really exciting now is AI’s ability to not just send…
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How to Use AI to Make Scroll Stoping Thumbnails
Let’s be honest: these days, people DO judge a book by its cover. If you’re trying to get your content noticed—whether it’s a podcast, a YouTube video, or even a written blog post—the thumbnail is your first and best chance to grab someone’s attention as…
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Google Veo 3: Is AI Video Finally Good Enough?
Let me walk you through what’s happening right now in AI video, because we’re at the edge of something big. Think of those first moments when you saw Instagram add video after being only a photo app—suddenly, the possibilities exploded. That’s where AI…
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The AI Edge… at What Cost? How to Navigate the Ethics of AI
What would you do if your new secret weapon at work—AI—started to make you uncomfortable? Not because of the tech itself, but because it’s suddenly possible to outpace your coworkers, leveling up your personal output so much that the boss starts wondering,…
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Is AI Killing the Art of Marketing? Why So Many Are Grieving Right Now
So much has changed in the world of marketing over the last decade, and if you’re feeling a bit overwhelmed by all the new tech and AI tools popping up, you’re definitely not alone. I’ve been right there with you—toggling between excitement and a little…
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The Future of AI-Driven Lead Nurture: Hyper-personalized Emails
Ever set up something in your marketing stack that just keeps quietly working month after month—and keeps getting results? That’s exactly what happened to me when I built an AI-powered, hyper-personalized nurture sequence for email leads. So, here’s what I…
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