Somebody asked me in a DM on LinkedIn yesterday: “Do you have any tips for someone from a non-business/quantitative major trying to break into marketing?” This was my answer: Start a free podcast on Sounder.fm and call it the “The Innovative Marketer”. First, record three 5-10 minute episodes straight from on your phone voice memo app about […]
The Creative Mess (Pivoting Again?)
Episode Transcript Welcome back. This is Dan Sanchez, and I am here again to tell you that I am pivoting the podcast man. It has gone through a couple of iterations now. It started as a non profit growth where I was going to be talking about nonprofit marketing tactics with other nonprofit marketers. And […]
Every Book On Thought Leadership Compared (I Read Them All)
I had just started my new job at Sweet Fish who helps B2B brands launch and use podcasts to reach their ideal buyers when it became more and more apparent that I didn’t know nearly as much about B2B marketing as I thought. Sure, they used the same marketing channels, but the way they used […]
How To Become a Thought Leader: Strategy, Tips, & Examples
Last spring, I read this shocking statement from the book Homo Deus: “In the past, censorship worked by blocking the flow of information. In the twenty-first century, censorship works by flooding people with irrelevant information. Information is no longer power. Today, having power means knowing what to ignore” —Yuval Noah Harari We’ve all felt it. […]
Nonprofit Growth Is Now Growth Guide
Last December I launched Nonprofit Growth as a podcast to interview and create content around nonprofit marketing, but it was short lived. Not long after the launch I made a hard decision to leave the nonprofit world to work for the company who had helped me launch the podcast, Sweet Fish Media. powered by Sounder […]
A Year After My TEDx Talk on Startups & Nonprofits—I Pivoted
Just start moving. Your plans will change. Might as well build some momentum now. A year ago, I gave my first TEDx Talk. It was about my journey from non-profit, to tech startup, and back again. How I was taking my learnings from the cutting edge and applying it where it mattered most. I did […]
